SoHo 536 Broadway

This photo was taken last year during the winter.

Even though Levi’s is known for its denim, Levi’s found a way to stay ahead of the ‘window display’ game.

Selling one item or being known for selling one kind of item can make the store boring if there is no variety.

Aware of this, Levi’s set up its window display with style, solitude and statement.

Who would have thought of a wooden backdrop with the imprint of the tag?

Or wash bins and clothing lines?

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